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Imagining the community of the future begins with an important question: who are we building for? Silents, Boomers, Gen X, Gen Y? According to John Martin of Martin & Associates and Randal Jackson of The Planning Center, it’s Generation M, which stands for multi-generational family.
Introduced during the Imaging the Future Design Charrette at the Pacific Coast Builders Conference, Generation M is anchored by the Baby Boomers (ages 46 – 64), who will become a sandwich generation, providing support for both aging parents and divorced children (and perhaps grandchildren) or children who have moved back home after college. This type of household is found in the housing market in increasing numbers and, according to John Martin, homes designed specifically for Generation M have the ability to turn the housing industry around sooner than later.
In terms of land planning and design, Generation M communities are defined as high density to offer attractive pricing with flexible spaces to serve the changing needs of these multi-generational families. The complete presentation is available on PlanningCenter.com.
The conversation will continue tomorrow with more specifics on Generation M home designs.















